The new book Dog Sense: How the New Science of Dog Behavior Can Make You A Better Friend to Your Pet by Dr. John Bradshaw (renowned anthrozoologist) discusses canine psychology and behavior and is designed to clarify certain misconceptions and stereotypes that have affected the way people treat their pets. He addresses what studies confirm are a dog’s real needs (for example, positive reinforcement is much more effective than punishment) so pet owners can learn how to live more in harmony with their dog(s). Suggested Retail for John Bradshaw’s Dog Sense: How the New Science of Dog Behavior Can Make You A Better Friend to Your Pet is around $26.